About us

It began with the friendship of four friends. When feeling down or facing a tough situation, like
any group of friends, they would call each other for comfort. One day, Matsumoto called Hailey:
"Do you want to Emocare?"

Brand original intention

In today's fast-paced urban life, emotional health often takes a backseat to the pursuit of success. However, Slayyyy was born to change that narrative.

The founders of Slayyyy understand the various challenges modern people face — family, career, personal goals, and more. They recognize that behind every success lie numerous challenges and pressures, including depression, suicide, and anger. While these unpleasant emotions may not warrant professional therapy, they are enough to disrupt a day, or even several days. We need Emocare in our seemingly abundant daily lives. Thus, Slayyyy's mission is to become your solid emotional support, providing balance and tranquility.

Slayyyy is not just an emotional support brand; it's a pioneer in the emotional health revolution. We are committed to bringing emotional support into everyone's life, enabling each individual to have a healthy, happy inner self.

Our products are not just about outward appearance but about inner fulfillment and serenity. With Slayyyy by your side, we encourage you to embrace your inner emotions, face challenges bravely, and embark on the journey to emotional well-being. Because you deserve a better life.

By the founder team: Founder - Matsumoto & PFP emotion artiest - E.D.

Who we are

Brand History

In 2022 December, Matsumoto called Hailey, who was going through the pain of her puppy, PePe, being lost，”Do you want to Emocare?" 

  • In Nov16, 2023 registered website www.slayyyy.com
  • In Dec20, 2023 designed the logo
  • In Jan 8, 2024 Slayyyy was founded in New York
  • In Jan 10 , the brand named its first product “Harmony" and established its positioning as "Herbal Harmony"
  • In Feb 2, 2024, a cooperation agreement was reached with the company, determining ASHWAGANDHA++ as the main ingredient of the product:
    Herbal Harmony V1.1 Basic formula
    Herbal Harmony V1.1.5 Fixed Flavor
    Herbal Harmony V1.1.5 Fixed main ingredients：Chamomile
    Herbal Harmony V1.2 Fixed main ingredients：ASHWAGANDHA
    Herbal Harmony V1.2.5 Fixed main ingredients：ASHWAGANDHA++
  • In Feb 21, product packaging design was completed
    In Mar 22, 2024, the first set of Emocare Workshop cards was created.
  • In Apr15, 2024, the first development roadmap was released
  • In June 2024, pre-orders began, and the first product was officially launched.

Brand definition

Tagline: EmoHerb Harmony
Slogan: Embrace your emotions, Slayyyy your way.
Slayyyy could be separate from Slay + yyy; It means slay with inner peace and tranquility.
(Of course, it can still be the "Slayyyy!" as a strong compliment word, like so cool.)
Slay means: 1. To do something exceptionally well; 2. To be stylish or glamorous; 3. To overcome a challenge or difficulty.

YYY means (inner peace and tranquility):
Yin:
In traditional Chinese medicine, yin is one of the five elements. It represents the inner, soft, and nourishing power. Slayyyy products focus on natural ingredients and nourishing the skin, which echoes the yin philosophy.
Yielding:
This word means the willingness to let go of control and surrender to the present moment. It suggests an acceptance of what is, without resistance or struggle.
Yearning:
Although this word can sometimes imply longing or desire, it can also suggest a deep and peaceful
yearning for inner peace and connection. It represents a quiet but persistent desire to find inner stillness.

Our Mission:
Bring natural wisdom for emotional balance, customize herbal blends, and ignite community support.
Our Vision:
To be a global leader in emotional well-being, illuminating every life with innovative herbs and heartfelt support.

Our Values:
Innovative Style: Delivering stylish and effective emotional health solutions.
Beauty of Individuality: Each person is a unique work of art; we tailor the most thoughtful herbal formulas for you.
Community Warmth: This is a cozy family here, growing together, sharing the beauty.

Our Business Philosophy:
Harmonizing herbs and tech for smart emotional support, fostering a globally positive community.
Our Brand Spirit:
By blending natural herbs and technology, we help stabilize emotions, boost cognition, and support overall well-being. Join over a million trusting souls — Slayyyy, your steadfast companion.
Our Positioning:
EmoHerb Harmony
Our Unique Selling Proposition:
Unparalleled customization of emotional herbal blends.
What Do We Do?
Slayyyy is the leading brand in personalized emotional herbal blends.

Our Pledge:
Quality Assurance: We ensure the utmost quality and safety of our products through rigorous testing of pure herbal extracts. Choose Slayyyy confidently; your health is our responsibility.
Clear Communication: At Slayyyy, we value transparent communication. We openly share information about our products, company operations, and achievements, believing that transparency builds trust.
Customer Stories: Join a million others on your Slayyyy herbal journey. Each customer's experience forms the authentic testimony of our brand. Let these stories inspire your decisions. Slayyyy is more than a product; it's your trusted companion for emotional well-being.

After-sales Service

Quality Assurance

Promise

Ensure product quality and safety through rigorous testing of pure herbal extracts.

Customer stories

Share your Emocare usage experience story to help more people get the right Emocare.

Returning

Your product is eligible for return within 30 days of the delivery date (for online purchases).
Online purchases can be returned online.
Oral products cannot be returned after opening unless there is a quality issue.
Other products can be returned as long as they can be resold without affecting the secondary sale.

Contact us

Email: service@slayyyy.com